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This web site states the following, "Specializes in helping companies navigate the innovation process gaining INSIGHTS into your customers unmet needs, generating and selecting IDEAS to meet their needs, building a realistic business case, developing the product, and bringing it successfully to market." Our analyzers noticed that the web site said " Do you already have a product or technology and are struggling to turn it into a successful business INNOVATION? Has the expertise to develop and implement a strategy that will lead to market adoption and subsequent GROWTH of your products." The website's header had i2 innovation as the most important optimized keyword. It is followed by innovation, business development, and business consulting which isn't as highly ranked as i2 innovation. The next words i2-innovation.com uses is marketing strategy. product development was included and will not be viewed by web engines.